Verizon
Small Business Digital Ready: helping small business owners thrive in a digital world
Verizon • May - September 2024 • UX Designer
Verizon's Small Business Digital Ready is a web and mobile platform that provides small businesses with free online courses, tools, coaching, peer networking and grants. This platform has been live for 3+ years with 300,000+ registered users.
While on this project, I
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created wireframes and high-fidelity designs
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conducted creative QA to ensure design consistency and quality
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collaborated with stakeholders to gather business requirements and present design solutions
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partnered with a UX researcher to test and validate design decisions
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contributed components and patterns to the Verizon design system
Context
The Verizon Small Business Digital Ready (SBDR) current site gets the basic job done, but is missing many features. We were tasked with enhancing or adding new features and enhancing existing Small Business Owner user experience.
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I worked in tandem with stakeholders, engineers, and designers to identify business needs, work within technical constraints, and design solutions for the following features:
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Keyword Search in Courses page and Events page
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Partner Registration
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Language support for courses and events
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Course sections
Designs
Event and Page search
Requirements
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Develop search function to fit within the existing filter component constraint
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Low dev effort/time: it's only a keyword search (not smart search like other VZ sites)
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Leverage as many existing components from VZ Design System as possible
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If net new components are needed, then design, document, & meet with engineers to QA and implement
Additional Language Support
Requirements
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Design within the existing Course Detail Page
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Differentiate between whole course (English and/or Spanish) and worksheets (English default, Spanish, and/or Chinese)
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Leverage as many existing components from VZ Design System as possible
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If net new components are needed, then design, document, & meet with engineers to QA and implement
Challenges + Future
I transitioned off this project about four months after joining, but it was exciting to contribute to work that made a measurable impact. Thanks to the efforts of our design team, registered users grew to over 350,000 (or 16%) from 2023 to 2024.